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FREE DataSpace Lab AccessDiscover the dynamic world of digital marketing through our comprehensive program. Embrace Next-Gen AI-Powered Tools, gaining certificates from renowned platforms like Google and Facebook. Master 20+ essential tools, acquire 100+ skills by following our job-ready syllabus. Unleash your potential for a thriving career or entrepreneurial success.
SRK’s comeback movie in 2023 heavily relied on social media platforms to promote the film and reach a larger audience both in India and across the world. The “Pathan” team created a magnum buzz about the movie on Twitter and Instagram through teasers, behind-the-scenes glimpses, and other types of promotional content. The movie also banked on Influencer Marketing to pull in a younger audience.
Marvel came up with the most expensive marketing campaign in its history for “Endgame” and a large chunk of it was invested in digital marketing, especially Social Media Marketing. Marvel capitalised on its and Avengers’ collective social media following (43 million+) on Instagram to promote the movie a month ahead of its release. Both the accounts shared similar posts simultaneously till the release of the movie, under a common caption- “1 Month. #AvengersEndgame”. Marvel also had a successful Influencer Marketing stint, thanks to its star-studded cast.
One of the highest grossers of 2023, Barbie took to an extensive digital marketing campaign. Interestingly, Disney roped in a number of state-of-the-art digital marketing techniques this time, including Barbie Selfie Generator website, Social media filters, immersive experiences through TikTok and Instagram, dream House Tour on Architectural Digest, and more.
The IPL mostly uses Twitter, Instagram, and Facebook to create buzz about their matches and players. The sports body extensively uses social media to share updates and news, create videos, live videos, and live scores, as well as post real-time pictures. The IPL also takes to social media to engage with the audience through live streaming, contests, and polls. They also deploy influencer marketing on a large scale.
The English Premier League deploys digital marketing on a wide scale for a versatile range of promotional strategies, including real-time digital media feed, customised content for current teams, players, legends, and heroes. They also use the internet to improve fan engagement.
The FIFA World Cup 2022 deployed a diverse range of digital marketing strategies, ranging from digital activations to Metaverse/AI experiences. FIFA took to digital marketing activities to capture search traffic for players, games, and teams.
The rising meat-delivery startup has deployed deep linking in emails to generate a seamless experience through promotional emails. The company also deploys Social Beat for a comprehensive overview of customer opinion across all major digital platforms. Moreover, Licious runs channel customisation for campaigns in collaboration with Google’s ad squad.
Nykaa has been taking long strides since its inception and a large part of the credit goes to its extensive digital marketing campaigns. The company deploys a wide range of digital channels, including influencer marketing, online marketing, email campaigns, social networking, as well as several other kinds of SEO strategies
Groww follows a mighty multi-channel digital marketing campaign for raising brand awareness and obtaining new customers. These include search engine marketing, email marketing, content marketing, and social media advertising.
Added to TV and radio ads, the historic Modi-Sarkar campaign also made huge waves on social media. The campaign led to a series of amusing social media memes, inspired by geometric equations to films to nursery rhymes.
The Welcome Trump campaign by the Modi Sarkar was a grand campaign that extensively utilised social media to spread the word about the event. The Central government deployed all major social media channels for the campaign.
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There are 81,000+ jobs available for digital marketing professionals alone in US
Linked in
On an average, entry level Digital Marketers are paid about US$56,572 per year
Indeed
By 2029, the jobs for Digital Marketers are predicted
to rise by 6%
The Bureau of Labor Statistics
We are offering a hybrid mode (online + offline) of classes for Kolkata residents. Students staying outside Kolkata will have to avail the online mode.
Yes, you will need a laptop and a stable internet connection to do the course.
We will guide you on interview preparation after you complete the course with us. We also have a complimentary grooming session and an add-on package on Effective Communication and Personality Development. Our grooming packages are strategically designed to help you represent your best self before the interviewers.
Yes, of course, there are plenty of job opportunities available after the completion of our Master in Digital Marketing with AI course, such as SEO Associate, Content Writer, Social Media Associate etc. Moreover, our AI-powered digital marketing course is one of the most advanced courses in the market and hence you will always have a higher competitive edge in the job sector.
Digital marketers are in high demand in a wide range of industries, especially Media and entertainment, Healthcare, Education, Fitness and nutrition, Retail and e-commerce, Technology, Law, and Food.
The duration of the course is 8 months.
The fee of the program is 75,000 INR (+18% GST).
You will be eligible for the job/freelance assistance after completing the course and the hands-on projects with us.
Yes, sure, this digital marketing course will equip you with the strategic skills and knowledge required to improve your brand exposure and client acquisition efforts online.
Yes, DataSpace Academy offers a long line of other digital marketing certifications as well, such as -
Digital Marketing Fundamental
Social Media Specialization
Advanced Search Engine Optimization
Google Ads Specialization
